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Gurwinder's avatar

Thanks for the recommendation!

Justice is obviously important, but prevention is better than cure. The reason clickbait is built into the economic model of digital formats is that we're suckers for clickbait. So the only long-term solution is to not be suckers for clickbait, imo.

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Dean Cardno's avatar

Yes... but...

I expect that there will always (for some value of "always") be a market for clickbait, even if it is only among the neotoddlers of whichever faction and their sympathizers, and that market will be large enough to attract advertisers. If that's the case, the economics of media will continue to direct attention to the protests and demonstrations, rather than the quiet successes and moderate compromises. The solution is akin to "just say no" - which was not a very successful approach.

All that said, it was a great piece, and a terrific identification of the problem - thank you!

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Nancy Ashford's avatar

Very True. You win today's Trophy ЁЯПЖ

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